Buyer Centric Model (An Overview)

 

 

To grow in one’s sales skills we must first understand the methodology that one has regarding sales.  This is extremely important as until one understands and has conscious competence regarding his or her understand and practices of the sale then it will be hard to make any major improvements.  The methodology of the sale is the process, principles, strategies and techniques that one incorporates in the sale. 

 

I recommend a Buyer Centric model to selling.  The Buyer Centric Selling Methodology is a mindset or grid that you use to approach every facet of your sales process from the buyers perspective.  This approach seeks for us to not conform the buyer to us, but rather to seek to understand the buyer thoroughly before we begin selling anything.  This is a powerful way to sell as it is non-manipulative as you are always seeking to meet buyer needs, but at the same time it is true to the sales process and produces real, measurable results.  The focus of the Buyer Centric Model is, “what are you needs and what do you want/need to accomplish.”

 

I will be discussing more about the Buyer Centric Model at a later time as this is a good introduction to the model.  There are many other facets of the model that are very powerful and produce outstanding results which I will be discussing at a later time.